Akulaku, an application that makes it easier for users to meet various needs

JAKARTA, [25 October 2023] – Akulaku is a leading digital financial service and e-commerce application provider in Southeast Asia. The application can be accessed by cellphone users in Indonesia, the Philippines, Thailand and Malaysia.

The application which was officially launched in 2016 provides inclusive credit & financial services for those who have not been reached by traditional financial services. In 2023, the Akulaku application has more than 60 million downloads via Google Play and also the Apple Store.

One of Akulaku’s users, Evi Novitasari, has experienced real benefits from using the application to support her various daily needs as a housewife. Evi, who is busy as a housewife, fulfills her living needs by starting a small business selling food and drinks.

“Akulaku really makes it easier for me to buy my daily needs, almost every month I definitely shop at Akulaku to buy various merchandise needs, household needs, credit electricity vouchers, and much more.”

Not only that, the 30 year old woman expressed the various conveniences she felt by using the Akulaku application.

“What I like about shopping at Akulaku is, when I buy an electricity voucher it goes straight in, it’s never pending even if I buy it in the middle of the night. “On other platforms you have to wait,” he said.

On the same occasion, Evi also shared her story about Akulaku who had helped her fulfill her child’s educational needs during the pandemic.

“During the last Covid pandemic, schools were all run online. Parents are required to buy a cellphone for their children to study, Akulaku makes it very easy so you can buy a cellphone straight away and can pay in installments for up to 12 months. “That was very helpful for me,” he said.

Convenience that Changes Lifestyle

The Akulaku application is present as one of the leading financial solutions for Indonesian people that supports people’s daily needs.

With the Buy Now Pay Later feature, the Akulaku application allows users to buy various goods and necessities and complete payments using pay later or in installments. These various conveniences are not limited to making it easy to fulfill financial needs digitally, but also provide flexibility in managing cash flow to users.

Apart from providing convenient financial solutions, Akulaku is committed to increasing people’s financial literacy. They provide resources and information about responsible financial management, helping customers make wise financial decisions.

Akulaku continues to define the role of BNPL in the lives of Indonesian society. With a commitment to convenience, local business empowerment, financial education and literacy, and customer trust, Akulaku has succeeded in establishing its identity as a financial partner that its users can rely on.

With so many features that support customers’ financial needs, Akulaku has established itself as people’s first choice in meeting their daily needs.


About The Akulaku Group

The Akulaku group is a leading banking and digital finance platform in Southeast Asia, with a presence in Indonesia, the Philippines, Thailand, and Malaysia. Its foremost goal is to address the daily financial needs of underserved customers in emerging markets by providing digital banking, digital financing, digital investment, and insurance brokerage services.Our pioneering technologies at Akulaku Group are dedicated to enhancing the lives of our users and partners by facilitating access to digital finance. In addition to the Akulaku virtual credit card and ecommerce platform, the company operates Asetku and OneAset, online wealth management platforms; Neobank, a mobile digital bank supported by Bank Neo Commerce; and OwnBank, an innovative banking and financial management app. Akulaku Group’s mission is to serve 50 million users across Southeast Asia by the year 2025.

For more information, please visit www.akulaku.com.